Cultural Discourse Study of Media Environmental Communication: A Case Analysis of the Coverage of Chinese Documentary of Haze in American Main Stream Medias
DOI:
https://doi.org/10.18002/sin.v4i1.5272Keywords:
environmental discourse, “Under the Dome”, discourse topic, discourse manner, discourse strategy, historical-cultural relation.Abstract
Frame upon the Cultural Discourse Studies,
the present paper focuses on the news
discourse about Chai Jing’s documentary
“Under the Dome” in American mainstream
media, investigating the discourse topic,
manner and rhetoric as well as the historical,
environmental development and cultural
reasons between these two countries. It is
found that (1) the Chinese environmental
discourse in American mainstream medias
concerns the topics likes the popularization of
environmental conception, the environmental
ineffectiveness of government administration,
and the Chinese public’s right to environmental
problems; (2) the discourse manners like choice
of lexicon, speech quotation, and rhetorical
feature applied in American mainstream media
has presented the communicative values and
conceptions of western country; (3) the Chinese
environmental discourse in American media is
related with the historical and cultural
difference between the two countries.
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